Biology and Web Development Mix as Well as Vinegar and Water

Published on June 30th, 2018



 ╬▓eta & candidate sites are checked off; the enduring process to a satisfactory official website release

 

Biotech and healthcare websites are generally embarrassing to the industry. They're either a product of compromise or haven't been updated since dial-up. Every company has to have at least one laughable ambition and ours is to build a biotechnology website that truly reflects the industry's progression and rewards researchers with valuable tools that don't insult them.

 

In late 2017 kbDNA rolled out the beta version of our website to begin collecting feedback and metrics. Following the beta, we soft-launched the release candidate for kbDNA.com this summer (2018), open to the public and ready to collect a different type of feedback. This method of web development derives from the IT industry (surprise) and is nontraditional to how we handle our websites(bio-software excluded). Fortunately is a mix of bio and computer scientists and the two major things we learned throughout the development process are; one, the two scientific disciplines are mutually exclusive and two, the reason all our industry websites are so behind is because web development tools haven't innovated much in our direction. Part of the challenge focused on converting kbDNAs platform, equations, relational biology and informatics into code. The other part was developing a design that fit the usability of researchers. The latter was the most aggravating by far and it's no surprise considering how unique every scientist is. Yet kbDNA stayed determined to understand the user and that priority forced some unconventional decisions. We had to freeze content building/marketing to keep certain analytics organic and uninfluenced, Our business development was forced to grow at a more reserved pace than it could have-and the list goes on... These may have delayed our growth a bit, but with so many early-stage companies gripping exaggerated valuations, running off more funding than they can deliver, and the overall questionable start-up culture trends; we are more proud of our tenacity to build novel value than we are concerned with minor delays in scaling. With the official site release around the corner, we are excited to deliver an improved platform, specialty synthesis that will make you ditch the excel and a totally revamped user experience designed for researchers!

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How failure and preparation landed us our dream engineer

Published on February 20th, 2018


The journey to kbDNA.com continues to stand as our biggest challenge to scaling yet. After getting web development off the ground through a contract with a computer science department at a local Institute-too many setbacks and complexities have forced a mutual cancellation. This may have not been the best for our already delayed release, but we chose to do something very complicated and situations like these tend to go hand in hand with trying to achieve novelty. Ironically the only thing that worked to our advantage was our persistent paranoia throughout the process. It led us to initiate a plan b and c to fall back on. We continued to scout for engineers or developers who met the creative and bioinformatics demand to include in the contracted project while acting as anchors to rescue the development. We are happy to announce the new member of the kb team and head developer, David Sorensen! As Dave was preparing to join the development, it concluded. Instead, he will be leading the new development with a revised strategy and a tailored design. We look forward to his beta release, expected early this spring!

 

In the meantime, please continue to direct all reagents and service inquiries to our contact form along with any customer service related communication. We would like to thank everyone for their patience and support. Our main objective is to provide a website with value to you and we will keep at it until that is achieved!

 

As the famous Andrew Grove once put it; "Only the Paranoid Survive"